How to Pass Elance Social Media Marketing- Free Questions and Answers

Embracing SSM can do wonders to your business. It increases the business' goodwill, it generates a very strong traffic and hence increases your return over investment. SMM also discovers your customers' preferences which enables you come up with ideas of how to meet those preferences in order to retain and satisfy the customer.

SMM test only 40 minutes to finish 40 multiple choice question. to retake the test you will have to wait for 14 days, which is think if reasonable.

I do like repeating myself, so I would like to request you to click How to Pass Odesk Social Media Marketing Test for the syllabus and even for some questions which also appears in Elance Test. Remember that as I had earlier mentioned to you, these two site set tests that are almost the same.

How to Pass Elance Social Media Marketing- Free Questions and Answers

Questions 1
What does the Answers section of LinkedIn allow people to do?
a. Users to post questions directly to companies
b. Post questions based on a category, and receive responses from experts in the field
c. Post links to the company press releases
d. A meeting place for new connections

Question 2
What is the character limit for posts on Twitter?
a. No limit
b. 100 characters
c. 140 characters
d. 200 characters

Question 3
What is another term for "social media"?
a. Media Optimization
b. Consumer Generated Media
c. Advertising Socialization
d. Consumer Media Advertising

Question 4
What is contingency plan?
a. A second written plan in case management doesn't like the original plan
b. A detailed marketing plan
c. A set of actions to be taken if the origin l plan does not perform as anticipated
d. A marketing plan written just for social networking

Question 5
How can a company use the same material for both traditional and social network marketing?
a. Posting a luring comment on Twitter the company site
b. Selling ad space on the company website
c. Utilizing a television ad campaign online as well on their site and sites such as YouTube
d. Creating a magazine print ad with the company website

Question 6
What methods of social network marketing should a company always use?
a. Blogging only
b.Twitter, Blogs, Facebook
c.YouTube
d. Depends on the company, their products, their audience

Question 7
How do eBooks represent a form of marketing?
a. They are often free, include useful information, and direct the reader onto the company which created the eBook for further information
b. They are not a form of marketing
c. They can be placed on free sites where paid advertisements generate income
d. They can be used to defame the competition

Question 8
Which of the following would be leveraging both social network and traditional marketing?
a. Handling out print advertisement with a coupon for a store
b. A print advertisement in a magazine which drives people to a website where there is a free trial offer
c. Posting an advertisement on a message board
d. Hosting a video ad on YouTube not otherwise seen elsewhere

Question 9
 How does creating a social network marketing plan differ from a traditional marketing plan?
a. The brand image should be completely different from social marketing
b. The staff requirements and skill sets for social marketing are different
c. There is no need for a social marketing plan, but social marketing plan is required for traditional marketing.
d. Other than the method of delivery, a marketing plan either way will be similar

Question 10
How far into the future should a company plan its marketing activities?
a. Up to 1 year
b. 5 years
c. 1 month
d. Indefinitely

Question 11
What is one measure a company can use to validate the usefulness of its video post on YouTube?
a. The number of followers
b. The amount of views of the video
c. The number of videos the company has up
d. The sales volume of the company

Question 12
Which type of marketing would be a company blog be considered?
a. Social Network Marketing
b. Traditional Marketing
c. Both
d. Neither

Question 13
What is the term used for a person who is receiving updates of another Twitter user's updates?
a. User
b. Follower
c. Connection
d. Friend

Question 14
What would the marketing budget section of a marketing plan detail?
a. The cost to write the plan
b. The expected costs for each ad campaign based on the delivery method
c. The overall marketing budget for a year
d. The marketing personnel job descriptions

Question 15
Why is Facebook the most well rounded social networking marketing space?
a. It has been around the longest
b. It does not cost any money
c. It allows for video, short posts, long posts, articles, pictures - all aspects of other sites combine into one
d. It allows for pictures

Questions 16
What additional feature does Facebook have that helps engage in a dialogue with followers?
a. Ability to leave messages for each other
b. Ability to chat live
c. Ability to post updates live
d. Ability to post updates from a mobile device
e. All of the above

How to Pass Elance Networking Concepts - Free Questions and Answers

Welcome to this post. It is a very interesting one to those who are already in the networking arena. If you are a Computer Technician or a Network Administrator, or you are preparing for an interview for such kind of posts, then this test will sharpen your networking skills.

I do not like repeating myself because it reminds me of a kindergarten class. The syllabus and some Questions in Odesk Networking Concepts Test is the same as those of Elance Networking Concepts Test. I request you to click request you to click How to Pass Odesk Networking Test to see it.

Elance Networking  Concepts Free Questions and Answers

Question 1

At which layer of the OSI model, does a World Wide Web browser operate?

a. Application  

b. Transport

c. Session

d. Presentation

Question 2

What are V.42, V.22, V.42bis?

a. IEEE standards

b. Modem standards

c. CCITT standards

d. MAC addressing formats

e. Digital Certificate formats

Question 3

 Which of the following is used as a high speed network backbone media?

a. Thin Coaxial Cable

b. Thick Coaxial Cable

c. Unshielded Twisted Pair Cable

d. Fibre Optic Cable

Question 4

What do you call a communication system which uses a clocking mechanism to synchronize the sender and receiver?

a. Half Duplex

b. Full Duplex

c. Asynchronous

d. Synchronous

Question 5

Which cables used for RJ11 connectors?

a. Thin Coaxial Cable

b. Thick Coaxial Cable

c. Unshielded Twisted Pair Cable

d. Telephone Cable

Question 6

Old mainframe computers were an example of _______ ?

a. Distributed computing

b. Client server computing

c. Peer to peer computing

d. Centralized computing

Question 7

Which network topology does Ethernet use?

a. Star

b. Ring

c. Bus

d. Mesh

Question 8

What is the IEEE 802.2 standard related to?

a. Definition of the Logical Link Control (LLC) sublayer *

b. Token Ring

c. Token Bus

d. Ethernet

Question 9

According to the OSI model, which layer addresses the issue of network topologies (star, ring, bus etc)?

a. Network

b. Data Link

c. Transport

d. Physical

Question 10

In a TCP/IP network, which layers are basically absent?

a. Session, Presentation

b. Transport, Session

c. Session, Application

d. Presentation, Application

Question 11

What do you call a communication system which uses start and stop bits to synchronize the sender and receiver?

a. Half Duplex

b. Full Duplex

c. Asynchronous

d. Synchronous

Question 12

Which type of network uses dual fiber-optic rings?

a. Ethernet

b. FDDI

c. Token Ring

d. ATM

Question 13

Which layer do Network Cards and their drivers correspond to?

a. Physical

b. Network

c. Transport

d. Session

Question 14

What is the IEEE 802.3 standard related to?

a. Definition of the Logical Link Control (LLC) sublayer

b. Token Ring

c. Token Bus

d. Ethernet 

Question 15

Which of the following is a disadvantage of Peer Networks?

a. They require high investment in the form of purchase of a server

b. They require high investment in the form of purchase of a specialized network operating system

c. They usually require a network administrator

d. They have poor network security 

Part B

Question 1
What protocol is connection oriented?
a. TCP
b. IP
c. UDP
d. ICMP



Question 2
At which layer of the OSI model, does HTTP operate?
a. Application
b. Transport
c. Session
d. Presentation



Question 3
What is the X.25 protocol?
a. It is a packet switching WAN protocol based on public data networks
b. It is a packet switching WAN protocol based on public telephone networks
c. It is a packet switching wireless LAN protocol
d. It is a packet switching wireless WAN protocol

Question 4
Which layer of the OSI model corresponds to TCP?
a. Network
b. Transport
c. Session
d. Data Link

How To Pass Odesk Networking Concepts Test - Questions and Answers

Odesk Networking Concepts Test Syllabus

OSI Model

Network Cards, Cabling and Connectors

Topologies & Protocols

Ethernet & WAN Technologies

IEEE Standards & TCP/IP

Concepts & Terminology

How To Pass Odesk Networking Concepts Test Questions and Answers

Question 1

Which layer of the OSI model corresponds to IP?

a. Network

b. Physical

c. Session

d. Data Link

Question 2

 Which protocol is connection oriented?

a. TCP

b. IP

c. UDP

d. ICMP

Question 3

 According to the OSI model, which layer is responsible for routing?

a. Session

b. Data Link

c. Presentation

d. Network

Question 4

What is a token?

a. A part of the packet trailer in a token ring network

b. A part of the packet header in a token ring network

c. A special packet which travels from computer to computer in a token ring network.

Question 5 

 According to the OSI model, which layer addresses the issues of communication media and cable connectors etc?

a. Network

b. Data Link

c. Transport

d. Physical

Question 6

 According to the OSI model, which layer breaks down the data into frames?

a. Network

b. Data Link

c. Transport

d. Physical

Question 7

Which cable uses RJ45 connectors?

a. Thin Coaxial Cable

b. Thick Coaxial Cable

c. Unshielded Twisted Pair Cable

d. Shielded Twisted Cable

Question 8

Which cabling media does not suffer from Electro-Magnetic Interference (EMI)?

a. Thin Coaxial Cable

b. Thick Coaxial Cable

c. Unshielded Twisted Pair Cable

d. Fibre Optic Cable

Question 9

 Which layer is broken down into the MAC and LLC sub-layers?

a. Network

b. Data Link

c. Session

d. Physical

Question 10

What is multiplexing?

a. Allowing multiple sender and receivers to share a single channel

b. Allowing multiple senders and receivers to share a single media

c. Allowing bi-directional communication

Question 11

 According to the OSI model, which layer performs compression and decompression?

a. Application

b. Presentation

c. Session

d. Data Link

Question 12

Which of the following services is feasible using standard ISDN?

a. Fax

b. Voice Telephony

c. Data Transfer

d. Video Conferencing

d. All of the above

Question 13

What is the purpose of the shielding in a Shielded Twisted Pair (STP) cable?

a. To reduce attenuation

b. To reduce cross talk

c. To reduce Elector-Magnetic Interference

Question 14

According to the OSI model, which layer addresses the issue of switching (packet switching, message switching etc)?

a. Session

b. Data Link

c. Presentation

d. Network

Question 15

What is attenuation?

a. Distortion of the signal due to noise

b. Distortion of the signal due to Electro Magnetic Interference

c. Weakening of the signal in a cable over a distance

d. Cross Talk

Question 16
What do you call a medium which only allows a single channel
a. Multi mode
b. Single mode
c. Broadband
d. Baseband

Question 17
Which of the following is a Class A network?
a. 172.0.0.0
b. 126.0.0.0
c. 192.0.0.0
d. 225.0.0.0

Question 18
According to the OSI model, at which layer are network addresses assigned?
a. Session
b. Data Link
c. Presentation
d. Network

Question 19
At which layer does a Hub operate?
a. Network
b. Physical
c. Session
d. Data link

Question 20
What is the speed of a E1 line?
a. 128 kbps
b. 144 kbps
c. 2.048 Mbps
d. 1.544 Mbps

Question 21
According to the OSI model, which layer addresses the issue of connections (connection-oriented/ connection-less communication?
a. Physical
b. Data Link
c. Network
d. Transport

Question 22
According to the OSI model, which layer performs the function of transforming bits of data into electrical signals and sending those signals across the media?
a. Network
b. Data Link
c. Transport
d. Physical

Question 23
What does CSMA/CD stand for?
a. Collision Sense Multiple Access/ Collision Detection
b. Carrier Sense Multiple Access/ Collision Deterence
c. Carrier Sense Multiple Access/ Collision Detection
d. Collision Sense Multiple Access/ Carrier Detection

Question 24
How is a unique MAC address assigned to a Network Card?
a. It is built into the card when the card is manufactured
b. The network administrator must assign the address
c. A unique address is automatically assigned when the card drivers are installed
d. A unique address is automatically assigned whenever you boot up the computer

Question 25
At which layer of the OSI model,does FTP operate?
a. Application
b. Transport
c. Session
d. Presentation

Question 26
Which of the following is not a fiber optic based network?
a. FDDI
b. ATM
c. Frame Relay
d. Ethernet

Question 27
What is the full form of PPPoE?
a. Point to Point Protocol over Exchange
b. Point to Point Password over Ethernet
c. Point to Point Protocol over Ethernet
d. None of the above

Question 28
What is ATM (Asynchronous Transfer Mode)?
a. It is a WAN technology based on frequency division multiplexing that uses fixed size packets known as cells
b. It is a WAN technology based on time division multiplexing that uses variable size packets.
c. It is a WAN technology based on time division multiplexing that used fixed size packets known as cells
d. It s a virtual circuit based WAN technology

Question 29
What is the binary value of hex BF?
a. 10100000
b. 10111111
c. 11111000
d. 00111011

Question 30
Which of the following is a Fiber Optic Connector?
a. RJ-11
b. RJ-45
c. MT=RJ
d. None of the above

Question 31
What is the speed of ISDN PRI service with 30B +1D channel?
a. 2.048 Mpbs
b. 1.544 Mps
c. 144 Kbps
d. 128 Kbps

Question 32
What is the maximum number of valid IP addresses in a class B network?
a. 65536
b. 65534
c. 256
d. 254

Question 33
For which layer of the OSI model has the Ethernet standard been defined?
a. Physical
b. Data Link
c. Network
d. Transport
e. Both a and b
f. Both b and c

Question 34
Which media access technique does Ethernet use?
a. CSMA/CA
b. CSMA/CD
c. Tokens

Question 35
How many twisted pairs does a UTP Cat 5 have?
a. 2
b. 4
c. 6
d. 8

Question 36
Which protocol user port number 23?
a. FTP
b. SMTP
c. Telnet
d. HTTP

Question 37
Which of the following is an 'end-to-end' layer?
a. physical
b. Data Link
c. Network
d. Transport

Question 38
What is the purpose of twisting the pairs of cables together in a UTP cable?
a. To reduce attenuation
b. To reduce cross talk
c. To reduce Electro-Magnetic Interference
d. To reduce noise

Question 39
What is the recommended maximum length(approx) for a segment of UTP cable?
a. 500m
b. 1km
c. 100m
d. 180m

Question 40
What is the X.25 protocol?
a. It is a packet switching WAN protocol based on public data networks
b. It is a packet switching WAN protocol based on public telephone networks
c. It is a packet switching wireless LAN protocol
d. It is a packet switching wireless Wan protocol


 A Newly Updated Section of Odesk Networking Concepts Test

Question 1

What does CSMA/CA stand for?

a. Collision Sense Multiple Access/ Collision Avoidance

b.Carrier Sense Multiple Access/ Collision Avoidance

c.Carrier Sense Multiple Access/ Collision Arbitration

d. Collision Sense Multiple Access/ Carrier Avoidance

Question 2

 What do you call a fiber optic cable in which the light signals follow multiple paths?

a. Multi mode

b. Single mode

c. Broadband

d. Baseband

Question 3

 Which of the following cables can be used to directly connect two PCs?

a. Straight cable

b. Cross cable

c. Rollover cable

d. Any of the above

Question 4

At which layer of the OSI model, does a Proxy Server operate?

a. Application

b. Transport

c. Session

d. Presentation

Question 5

Which of the following protocols does not support Routing?

a. IPX/SPX

b. TCP/IP

c. NetBEUI

Question 6

Which of the following ranges are reserved as private addresses?

a. 192.168.0.0 - 192.255.255.255

b. 172.16.0.0 0 - 172.255.255.255

c. 10.0.0.0 - 10.255.255.255

d. 172.16.0.0 - 172.31.255.255

Question 7

What is the binary value of 157?

a. 11000111

b. 10111001

c. 11100011

d. 10011101

Question 8

What does ISDN stand for?

a. Information Systems Digital Network

b. Integrated Services Digital Network

c. Internet Services Digital Network

d. Internet Systems Data Network

Question 9

In a TCP/IP network, which of the following must be unique for each computer in the network?

a. IP address

b. Subnet mask

c. Default Gateway

Question 10

According to the OSI model, which layer performs parity checking and error checking?

a. Session

b. Data Link 

c. Presentation

d. Physical

Question 11

Which of the following is false with regard to asymmetric DSL?

a. It uses standard copper telephone cables

b. It delivers much higher speeds than a serial modem

c. It uses more channels for downloading data and fewer for uploading

d. It employs analog modulation to deliver data from your PC to the telephone service provider

Question 12

Which of the following cables can be used to connect a PC and a Hub?

a. Straight cable 

b. Cross cable

c. Rollover cable

d. Any of the above

Question 13

At Which layer of the OSI model, does HTTP operate?

a. Application 

b. Transport

c. Session

d. Presentation

Question 14

Which of the following devices breaks up a Broadcast Domain by default?

a. Hub

b. Repeater

c. Router

d. Switch

Question 15

According to the OSI model, which layer is responsible for sending acknowledgments?

a. Session

b. Transport

c. Data Link

d. Presentation

 

Question 16

Which of the following services is feasible using standard ISDN?

a. Fax

b. Voice Telephony

c. Data Transfer

d. Video Conferencing

e. All of the above 

Question 17

What is the full form of DSL?

a. Digital Subscription Line

b. Digital Super Link

c. Digital Speed Line

d. Digital Subscriber Line

Question 18

What is the maximum transmission speed of CAT 5 cable?

a. 10 Mbps

b. 16 Mbps

c. 100 Mbps

d. 1000 Mbps

Question 19

According to the OSI model, which layer performs encryption and decryption?

a. Application

b. Presentation

c. Session

d. Data Link

Question 20

What do you call a communication system in which data cannot be sent in both directions at the same time?

a. Half Duplex

b. Full Duplex

c. Asynchronous

d. Synchronous      

How to Pass Odesk Social Media Marketing Test - Free Questions and Answers

About SSM Test

If you serious about boosting your revenue through your web presence, this is the test to emphasis on.
This test will take you 40 minutes to finish 40 multiple choice questions. You can retake the test after 30 days waiting period. So, don't fear to try after all you can retake the test any time you want.

 Odesk Social Media Marketing Test Syllabus

• Terminology
• Social Network Marketing vs. Traditional Marketing
• Creating a Social Network Marketing Plan
• General Social Media Marketing
• Marketing Techniques for Blogging
• Marketing Techniques for YouTube
• Marketing Techniques for Twitter
• Marketing Techniques for Facebook
• Marketing Techniques for LinkedIn
• Evaluating Your Marketing Effectiveness
• Creating Marketing Campaigns

Odesk Social Media Marketing Test - Free Questions and Answers

Question 1

What is "social media optimization"?
a. Creating content which easily creates publicity in a social networks
b. Writing clear content
c. Creating short content which is easily indexed
d. Hiring people to create content for social networks

Question 2
What is a "vlog"?
a. Video Log
b. Video blog
c. Log of blog activity
d. New technology to aid in blogging

Question 3
What is the ultimate goal of social network marketing plan?
a. To satisfy investors in the company
b. To justify spending in marketing
c. To find investors for a company
d. Drive potential customers to the company and give them an action time to perform

Question 4
What is "guerrilla marketing"?
a. Marketing geared towards animal lovers
b. Marketing which relies on time and energy rather than a large dollar budget
c. Aggressive sales techniques
d. Marketing using a large scale national budget

Question 5
What  place does Pricing have in marketing?
a. Higher prices guarantee higher revenue stream
b. The company should actively market how much their products cost
c. Different pricing levels can be tested to see what elicits the best consumer response
d. Marketing based on the pricing level relative to competition is important

Question 6
What is meant by the concept of "viral" in social media?
a. Social media which is spread to viewers by the consumer, growing in popularity
b. It is a method of branding a company
c. Advertising which can easily be emailed
d. Marketing advertisements which are not serious

Question 7
What is the term adopted for updates posted by Twitter users?
a. Tweets
b. Twoots
c. Twinks
d. Posts

Question 8
How is site traffic useful in evaluating marketing?
a. Overall site traffic can be followed and a general idea of marketing's impact on it can be determined
b. There is no correlation between site traffic and marketing
c. Ads can send receivers to a specific landing page, which can be tracked
d. Product sales from the company website can be attributed directly to the marketing campaign

Question 9
What can a company do to offset the cost of running a blog?
a. Place ads on the blog which generate pay per click income
b. Charge users a fee to read the blog
c. Only allow past customers to read the blog
d. Require a monthly membership to the entire company website

Question 10
How can a company ensure that the proper audience finds their YouTube  videos?
a. Post links on the company blog to the YouTube videos
b. There is no method to effectively direct people to the company videos
c. use of keywords
d. Sending out mail advertisements

Question 11
Which of the following is an important aspect of creating blogs and posting content?
a. Using a witty user name
b. Posting at least once a month to the blog
c. Social Media Optimization 
d. Using humor

Question 12

What style of videos can a company post on YouTube?
a. Video Blogs
b. Television Commercials
d. Product Demonstrations
d. All of the above

Question 13
What is a "call to action"?
a. Giving an advertisement's receiver a specific directions such as 'visit the site'
b. Using telemarketing to reach out to potential customers
c. Defaming the competition
d. Creating a new marketing campaign

Question 14
What is the overall goal of social media marketing for companies?
a. Generate sales
b. Increase company headcount
c. Increase their web presence
d. Help accelerate product launches

Question 15
What do Connections on LinkedIn effectively represent?
a. Random strangers who found the company
b. People the company has sold product or services to
c. An avenue to disperse coupons
d. People and other companies the user is connected to directly


Question 16
What is the general purpose of posting a video blog routinely to YouTube?
a. It allows the company to hard sell its products
b. It allows the company to drive website traffic to its blog
c. It can be used to disperse the company contact information
d. It allows followers to create a personal connection with the employees of the company

Question 17
 What is a method of marketing on Facebook which can reach several users by spending money?
a. Pay money for a better quality Facebook account
b. Pay a third party to make posts to your account
c. Charge a fee for users to be your friends
d. Facebook Pay Per Click placed advertisements

Question 18
What is mean by "micro-blogging"?
a. Blogging daily
b. Blogs which are posted by companies, not individuals
c. Blogs with limited individual posts, limited by character count typically
d. Blogging from mobile devices

Question 19
What is meant by "Marketing Creative"?
a. The employees in the marketing department
b. The content for marketing and its creative aspect
c. The methods used to distribute marketing material
d. The branding image of the company

Question 20
What should be the length of an effective blog post?
a. Several pages in length
b. No more than a few sentences
c. A few sentences mixed with several links to other sites and references
d. A few paragraphs

Question 21
 Why is it important to post to a blog regularly?
a. It reduces the cost per blog post
b. Keep readers engaged and also give search engines content to index
c. It gives the social media marketing specialist something to do
d. It allows more chances for the company to put

Question 22
What non financial measure of marketing is important to track?
a. CEO performance
b. Number of new hires in marketing
c. Number of impressions
d. New customer acquisition

Question 23
What style of blogging would be most effective for building relationships with customers?
a. Using the blog only for press releases
b. Posting resumes of the company officers
c. Posting articles about how terrific the company is, and putting down the competition
d. Writing posts about the company and its ups and downs from inside, personalized approach



Question 24
What is meant by Brand Management?
a. Managing the marketing staff
b. Management of the marketing budget
c. The company executive management team
d. Creating a consistent image for the company

Question 25
What can a company do on Facebook apart from their page to create a following?
a. Post more updates than usual
b. Post controversial posts
c. Use several pictures
d. Use Groups, both company originated and posting to other groups

Question 26
 What is the main reason traditional marketing will never completely go away?
a. It is a cheaper than social media marketing
b. All companies are required by law to use traditional marketing techniques
c. There are better tax write offs for traditional marketing
d. It's proven to work time and again

Question 27
What should a company post on Twitter?
a. New product launches
b. Significant company news
c. Occasional day to day posts of interest
d. All of the above

Question 28
What is meant by A/B testing marketing?
a. Testing of 2 different products
b. Testing 2 versions of an advertisement to see which elicits the best response
c. Clinical testing of medical products before legally allowing them for sale
d. Testing via 2 mediums, such as radio and television

Question 29
What is the method for being linked to other users on LinkedIn?
a. Followers
b. Connections
c. Friends
d. Associates

Question 30
Why is there no specific definition of what is social media marketing?
a. There is not governing body over social media marketing
b. Companies cannot come to one definition
c. The concept is relatively new compared to traditional marketing and is still being defined
d. It had not yet been widely accepted

Question 31
 How can LinkedIn serve the company aside from social network marketing?
a. Job openings can easily be dispersed to qualified candidates on LinkedIn
b. Company picture can be posted to the profile
c. Negative press about hate competition can be easily spread
d. Pricing lists can be posted

Question 32
 What feature does LinkedIn offer for pay accounts?
a. Ability to post pictures
b. Increased abilities to connect directly and send message to people
c. Ability to post in Groups and create a Group
d. Ability to block users

Question 33
What type of status updates would drive visitors to the company site?
a. An update telling friend they hope to see all soon
b. A link to a new press release hosted on the company site
c. A link to third party hosting a company press release
d. A picture of the CEO

Question 34
What does the product portion of the 4 P's of marketing focus on?
a. The product or service being marketed to consumers
b. The manufacturing process
c. How the price will be set for the product
d. How the new product will be promoted

Question 35
 How can a company place itself as an expert in a certain area of expertise?
a. Post updates which brag about the company
b, Actively answer questions in the Q&A section of the site
c. Post comments on competitors pages stating how they are inferior
d. Answer questions in all categories, even ones the company is not in business of

Question 36
What is meant by the "blogsphere"?
a. The act of writing a blog
b. Specific niche blog community
c. The interconnected community of blogs via linking to each other
d. Advertising done via blogging

Question 37
Why is it important to have a company blog hosted on the company web domain versus a third party blogging site?
a. Required by law
b. Search engine rankings will include hits on the blog as part of the overall website hits
c. Requires less effort to maintain
d. Cannot be hacked easily

Question 38
What should a company do for commercial advertisements on YouTube in order to maximize their effectiveness.
a. Ask the watcher to visit the company site at the end of the video
b. Make the videos at least 5 minutes long
c. Make the videos under 10 seconds
d. Have the CEO featured in the advertisement

Question 39
How often should a marketing plan be revisited?
a. Never, once written it is complete
b. As often as needed in order to revisit the plan of action and revise any new actions
c. At company board meetings
d. During the financial review of the company each month

Question 40
How does YouTube serve a dual purpose in social media marketing?
a. It can be used as a company blog as well as video advertisements
b. It can be used for company pictures and videos
c. It can be used to host the company website as well as videos
d. It can be used as the forum for dispersing company videos, as well as a host when embedding videos in sites outside of YouTube